#ProjectEDWARD - European Day Without A Road Death

Every day 70 people die on the roads of Europe, and every minute there are three serious, life-changing injuries. In 2018 in Ireland, according to the Road Safety Authority, there were 136 fatal collisions resulting in 143 deaths on Irish roads. We saw a decrease compared with 156 in 2017, but it’s not enough. Project EDWARD aims, to reduce this number to ZERO.

26th September 2019 is European Day Without A Road Death and we, at First Citizen Finance, are joining this campaign to encourage all road users to reflect on their behaviour and attitude.

Here is the road safety pledge and how you can help to change the statistics and make the European roads a safer place for everyone.

I promise that I will:

  • Remind my family, friends and colleagues to take extra care on the roads
  • Put my lights on for safety
  • Drive as safely as I can and follow the rules when behind the wheel or riding a motorbike or bicycle
  • Be extra vigilant and attentive to the needs of pedestrians, cyclists, children, older people and horse riders
  • Drive at speeds that are both legal and safe
  • Carry out proper safety checks on my tyres
  • Pay particular attention when driving near schools, and where there are lots of children
  • Never drive after drinking alcohol or taking drugs/medicines that could impair safety
  • Look as far ahead as possible and not tailgate other drivers
  • Always wear my seat belt and ensure that everyone with me wears theirs
  • Not use my mobile phone while driving
  • Ensuring I am not distracted by anything inside or outside the car, or inside my head
  • Set a good example to my passengers by driving calmly and safely
  • If I’m a passenger, make sure that the driver is fit and legal to drive

Road safety is national priority and we would like to invite all of you to promote safe driving on our roads. It’s never too late to change our attitudes.

For further information about #ProjectEDWARD and to complete your pledge, please visit https://projectedward.eu/

#RoadSafety #SafetyFirst

#ProjectEDWARD - European Day Without A Road Death
back to blog